Brought to you by LIFT and OneTech, the Building a Digital Business is a programme designed to support digital and technology-enabled businesses from idea stage to market launch.

WHAT WILL I LEARN?
Over 10 weeks, you will refine your idea and develop robust strategies for your product and its market launch. You will learn how to build the first usable version of your product or service (known as Minimum  Viable Product, MVP). Plus, you will gain expertise in tried-and-tested tools such as; Shopify, Teachable, Thinkific, Facebook Groups and more - all to help you launch your product successfully.

THE CURRICULUM

• What is a digital business model?
• Design Thinking: validating your idea
• Developing a robust product strategy
• Building out your product (MVP)
• Developing a market launch strategy
• Understanding landing pages & leads
• Marketing: Organic, Paid Advertising
• Challenge Showcase Day
• Startup Surgeries with Experts

FORMAT
Expert-led virtual weekly sessions
1:1s and group sessions (Surgeries)

COMMITMENT
3 hours per week for 10 weeks
Tuesdays & Thursdays, 17:30-19:00
(inclusive of content and support hours)

KEY DATES
Applications: close 8 May
Programme start: 16 May
Programme ends: 25 July

CONTACTS
LIFT: Lift.futures@islington.gov.uk
OneTech: Federico@capitalenterprise.org

Please click the link below to fill out the application. Please
note, this is for residents of Camden, Hackney, Islington and Tower Hamlets
with a focus on underrepresented people in Tech & Digital, Creative & Sciences.